Hot Takes Served on a Fresh Blog

5 Smart Ways to Spend Marketing Budget Dollars to Increase Lead Generation

By Paul Molinari 1 August, 2024

As the founder of a restaurant tech company, the market is too crowded to not have a marketing plan...

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Stars, Puzzles, Cash Cows, and Dogs: Leveraging the BCG Matrix in POS Restaurant Tech

By Paul Molinari 24 June, 2024

Stars, Puzzles, Cash Cows, and Dogs: Leveraging the classic BCG Matrix in POS restaurant tech...

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Reaching $1 Million in Revenue: How to Keep the Marketing Momentum Going

By Paul Molinari 28 May, 2024

For Restaurant Tech Founders: Scaling Your Marketing Playbook After $1 Million - what's next and...

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Restaurant Reviews: It's Better to be Transparent with your Guests

By Paul Molinari 9 May, 2024

Our client, Akira, recently posted a blog about why restaurant operators should embrace customer...

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Wow Bao Shakes It's Hot Buns Into the Metaverse with Roblox

By Paul Molinari 10 April, 2024

Wow Bao is on a tear lately with brand innovation and they dived straight into the metaverse with...

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The Importance of Order Throttling in QSR and Fast Casual Restaurants

By Paul Molinari 12 March, 2024

A sudden influx of online orders can overwhelm the kitchen, leading to delays, compromised food...

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For Restaurants, the Future is Now, And It's Written in Online Reviews

By Paul Molinari 4 March, 2024

Discover how online reviews are shaping the future of restaurants, from boosting revenue to...

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Leveraging Customer Feedback Insights: A Guide for Restaurants

By Paul Molinari 16 February, 2024

Understanding and leveraging customer feedback and reviews is an important aspect of driving...

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Starbucks Loyalty is Tapping into Fundamental Human Behaviors: Our Love of Collecting

By Paul Molinari 10 February, 2024

Starbucks Odyssey loyalty program uses powerful consumer marketing concepts - our primal need to...

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Every Last Cent Counts: Using Dynamic Pricing in Chain Restaurants

By Paul Molinari 3 February, 2024

Revenue management and dynamic pricing for restaurant chains

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