Marketing

Hot Takes Marketing Industry Economics

What Restaurant Merch Is Really Worth on eBay

By Paul Molinari 28 October, 2026

What restaurant merch is really worth on eBay. We wanted to know what drives that gap. So we pulled...

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GTM Marketing

Demo Video or Product Explainer? Pick the Job Before You Hit Record

By Paul Molinari 21 October, 2026

Demo videos show how a product works. Explainers show why it matters. How Popcorn GTM builds both...

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Marketing Industry Economics Gen Z

Gen Z Says Eating Out Is Too Expensive. Gen Z Keeps Eating Out.

By Jason Molinari 19 October, 2026

Despite rising costs, Gen Z continues to prioritize dining out, driven by social connections and...

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Hot Takes Marketing

Hot Girls Run on Dunkin': What a 20-Cup Drop Teaches Restaurant Marketers

By Paul Molinari 7 October, 2026

Dunkin's "Hot Girls Run on Dunkin'" campaign showcases how to create buzz while launching a...

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Marketing

Restaurant Tech Marketing in 2026: The Content Operating System

By Jared Castronova 26 August, 2026

Restaurant tech marketing works as one system with positioning at the center. Here's what to build...

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Industry Marketing

Vendor Shortlists Form Before You Know They Exist (How To Stay Ahead)

By Jared Castronova 25 August, 2026

94% of B2B buyers research inside an LLM. If your content isn't citable, you're absent from the...

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Artificial Intelligence Marketing

Marketing Is the #1 Place Restaurants Use AI. That Changes Who You Compete With

By Jared Castronova 13 August, 2026

Discover how AI is transforming restaurant marketing and competition, with insights on operator...

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Industry GTM Marketing

2026 Restaurant Loyalty Benchmark: What It Means for Vendors

By Paul Molinari 3 August, 2026

Incentivio's 2026 loyalty benchmark covers 4,000+ locations and 19 cuisines. What the...

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Artificial Intelligence Marketing

What Is a Content Marketing Engine? (No Team Required)

By Jared Castronova 27 July, 2026

A content marketing engine is a system of positioning, production, and distribution that compounds...

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Marketing

What Is Owned Media, and Why Restaurant-Tech Brands Can't Rent Their Audience

By Jared Castronova 20 July, 2026

Owned media is the audience you control, not reach you rent from an algorithm. Why restaurant-tech...

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